Marketing Officer

Job title : Marketing officer

Location : Dakar

Job Type : Full – Time

Division / Department : Easybuy department

Essential Duties and Responsibilities :

• Perform thorough market research and competitive analysis to effectively communicate product value proposition.
• Organize marketing campaign
• Develop and execute on multi-channel campaigns across customer lifecycle.
• Create content for all promotional channels (online and offline).
• Partner with email and web teams to design, test and improve lead nurturing tactics.
• Gather market and customer insights to determine campaign strategies, and generate more qualified leads.
• Keep an accurate inventory of all offline promotion materials.
• Negotiate and Liaise with third – party marketing agencies.
• Coordinate monthly dispatch of offline promotional materials to all states in Senegal.
• Present ideas to internal and external teams, and communicate with management about marketing programs, strategies, and budgets.
• Perform other task given by the superior

Education and / or Work Experience Requirements :

Physical Requirements :

Salary : 246 000FCFA

Send your application at : [email protected]